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Creatives

Keywords

Elite Program

Fundamentals

Product Research

Funnels

Making Creatives

Facebook Ads

Youtube

Zalo

Facebook

Log In

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Abs Simulator

Men

An EMS (electrical muscle stimulation) device that claims to deliver the equivalent of 54,000 crunches in 15 minutes through military-grade technology.

Performance

Est Total sales

$95k - $143k

Est Daily sales

$4k

5-month traffic

Last month revenue

The 'Why' Chain

Get six-pack abs

Look physically fit and attractive

Reclaim masculine identity

Feel sexually desired again

Be attractive to wife and girlfriend again

Current State

  • Wife stopped initiating physical touch as frequently, intimacy feels routine

  • Tried gym memberships, home workout videos, diet apps—nothing stuck

  • Misses feeling attractive and desired, remembers when wife used to stare

  • Avoids taking shirt off at pool/beach, stands differently in photos

Aspirational Identity

  • The husband his partners can't stop touching — sexually desired, pursued, wanted

  • Someone who looks better at 40 than most guys at 30

  • A masculine partner who keeps romance alive through physical presence

  • The guy who gets compliments and second looks, proving he's still "got it"

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